- Founders Profiles
- Decision Making
- Equity and Ownership
- Founders Network and Resources
- Commitment Assessment
Decision Making Framework
Time Allocation
Fundraising Relationships
Conflict Resolution
Strengths and Weaknesses Assessment
Garnik Ghazaryan
Equity and Ownership
Who really owns the company you’re building? It’s a simple question, but one with deep implications—especially when things move fast, investors enter the picture, or tough decisions need to be made. As a founder, you don’t just need a product roadmap or funding strategy. You need clarity on who holds what, why it matters, and how it evolves. Equity and ownership define power, trust, and alignment. They influence every negotiation, every hire, every future round. Getting it right isn’t optional—it’s foundational. And the earlier you take it seriously, the stronger your company becomes.
Founders Agreements and Contracts
Establish clear terms to protect your partnership and guide long-term collaboration.
Cap Table Management
Track ownership accurately to maintain control, build trust, and support smart decision-making.
Why Equity and Ownership Clarity Matters
Startups can move fast, but equity confusion slows everything down. When founders don’t clearly define who owns what from day one, it opens the door to mistrust, legal issues, and team breakdowns. Employee equity and ownership isn’t just about percentages—it’s a promise, a stake, and a signal of shared commitment. Without clarity, small misunderstandings can explode into major problems during fundraising, exits, or internal transitions. A well-structured contract for ownership and equity ensures that each founder’s and employee’s contributions are fairly recognized and protected. When ownership is documented, explained, and aligned with real value, the team moves as one—with fairness, responsibility, and long-term trust. In a startup world full of uncertainty, this is one thing that must be crystal clear.
Cap Table Management
A cap table management tool keeps ownership, shares, and equity changes organized and transparent. It ensures smooth fundraising, clean exits, and confident decision-making.
Equity Dilution Planning
Every dollar raised chips away at ownership. Without a plan, founders lose leverage fast. The Future Equity Dilution Planning Tool helps you decide when to trade shares, how much to give, and how to protect your stake while scaling. The goal? Grow the pie—without disappearing from the table.
Founders Agreements
Start strong, stay strong. A founders agreement puts expectations, roles, equity, and decision rights in writing—before things get complicated. It’s not about predicting problems—it’s about protecting the partnership. The best agreements prevent confusion, resolve conflict, and let everyone focus on building, not battling.