Explore the latest articles from PrometAI. Our blog covers essential topics for modern entrepreneurs, including AI software guides, business planning methodologies, and industry analysis to support your company's growth.
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Business Name Mistakes to Avoid That Cost Startups Millions
Avoid business name mistakes to avoid that cost startups thousands. Learn 10 naming errors, real legal risks, rebranding costs, and how to choose right.
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Branding vs Marketing: What’s the Difference? (Why You Need Both)
Confused by branding vs marketing? Learn the critical differences, real-world examples, and why successful startups need both to scale revenue and loyalty.
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How to Conduct Market Research for a Winning Business Plan
Market Research
When starting a business, having a clear plan is one of the most important steps. A business plan is your roadmap, showing where you want to go and how you’ll get there. But before you write your plan, there’s something you need to do first—market research.
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Marketing Strategy vs Marketing Plan: Which Drives Your Business Plan?
Marketing Strategy vs Marketing Plan
Every business needs a solid business plan to achieve success. However, understanding the differences between a marketing strategy and a marketing plan within that business plan is crucial.
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Target Market vs. Target Audience: What’s the Difference?
Marketing
Many entrepreneurs and marketers often conflate two crucial concepts: target market and target audience. While these terms are closely related, they serve different strategic purposes.